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Comprehensive analysis of Nsw.gov.au's online presence and search visibility. Currently ranked #677 globally with 4,805,624 ranking keywords.
#677
6,640,417
4,805,624
about 1 year ago
Nsw.gov.au has built a robust backlink profile with 220,075 referring domains and 27,592,420 total backlinks. With 67.5% dofollow links, this indicates a healthy and natural link profile.
220,075
27,592,420
18,618,341
67.5% of total backlinks
Nsw.gov.au ranks for 94,018 keywords in position #1, and 96,883 keywords in positions 2-3, demonstrating strong search visibility across multiple terms.
Analysis shows significant presence across 8 countries, with strongest performance in Australia and United Kingdom. This demonstrates Nsw.gov.au's global reach and market penetration.
Domains with the most keyword overlap
| Domain | Keyword Overlap | Avg Position | Keywords in the top 10 | Trend |
|---|---|---|---|---|
| abc.net.au | 461,520 | 49.5 | 49,351 |
↑90,979
↓134,136
New
215,086
|
| seek.com.au | 417,056 | 31.5 | 108,840 |
↑88,483
↓108,822
New
163,150
|
| nih.gov | 400,783 | 34.3 | 108,849 |
↑69,703
↓89,229
New
208,774
|
| tripadvisor.com.au | 375,331 | 28.3 | 150,172 |
↑95,664
↓103,051
New
120,691
|
| yellowpages.com.au | 367,987 | 27.2 | 111,123 |
↑98,110
↓119,015
New
107,885
|
| smh.com.au | 325,896 | 52.5 | 23,195 |
↑66,473
↓97,245
New
148,677
|
| indeed.com | 325,642 | 34.8 | 90,734 |
↑67,176
↓77,607
New
148,662
|
| healthdirect.gov.au | 290,677 | 26.7 | 124,355 |
↑94,834
↓69,799
New
77,052
|
| www.qld.gov.au | 288,488 | 39.8 | 58,300 |
↑88,003
↓85,432
New
89,341
|
Top 100 keywords by traffic value
Nsw.gov.au ranks for 4,805,624 keywords, with 94,018 keywords in the #1 position. The most valuable keywords include "mygov login" (2,740,000 monthly searches), "services of nsw" (673,000 monthly searches), and "gas near me" (550,000 monthly searches). These high-traffic keywords demonstrate Nsw.gov.au's strong presence in navigational search queries.
Analysis of Nsw.gov.au's traffic distribution shows significant presence across 8 countries. The top markets include Australia (36,757,954 monthly visitors), United Kingdom (770,988 monthly visitors), and India (655,284 monthly visitors). This global footprint highlights Nsw.gov.au's international reach, with particularly strong performance in Australia.
In the competitive landscape, Nsw.gov.au faces strong competition from nsw.gov.au (2,237,198 shared keywords), abc.net.au (461,520 shared keywords), and seek.com.au (417,056 shared keywords). These competitors share significant keyword overlap, particularly in nsw.gov.au and abc.net.au which target similar audience segments. With an average position of 39.2 for its top competitor, Nsw.gov.au maintains a competitive position in its market segment.
Nsw.gov.au's search visibility shows impressive strength across different ranking positions. With 94,018 keywords in position #1 and 96,883 keywords in positions 2-3, the domain demonstrates strong SEO performance. The total of 506,004 keywords in the top 10 positions indicates excellent content relevance and domain authority.
With approximately 6,640,417 monthly visitors, Nsw.gov.au demonstrates significant market impact. The website's strong presence in Australia and United Kingdom contributes to its global rank of #677. This traffic distribution, combined with 4,805,624 ranking keywords, positions Nsw.gov.au as a significant player in the digital space.